GIVE BEAUTIFULLY
Stella Artois wanted to 'Give Beautifully' during the holiday season. So, we gave New York and Buenos Aires something they didn’t have: the stars. Inspired by the brand’s name, which means 'star' in Latin, we created a starry installation that let people walk among the stars.
Role: Sr. Art Director / Creative Director: Jeff Anderson / Created at 360i / FWA Site Of The Day / 2017
installation
event promo
BRIGHTEST STARS IN YOUR LIFE
When guests arrived, they named their brightest stars and shared a New Year's wish for them.
event experience
social extension